CHALLENGE: Rebrand SCIenergy as an innovative energy infrastructure and management company.
 
GOALS: Fully capture the fast-paced, high growth nature of the SCIenergy business. Needed to communicate that SCIenergy's cloud technology helps commercial building owners finance and execute energy projects. 
 
EXECUTION: Colaborated with SCIenergy client and Eastwick creative team, as well as with Web partner Noble Studios and created fresh visual identity including a new logo, color palette, and website. Provided high-level creative direction for Noble Studio's Web team, managed relationship between the client and Noble, and Eastwick teams, and contributed hands-on logo designs and color options. 
 
RESULTS: The Eastwick creative team developed a beautiful branding mark that depicts how SCIenergy helps companies harness energy and financial resources to make energy efficiency a reality. In addition, the Eastwick communications team overhauled the website content and worked with Noble Studios to redesign and build a modern and visually crisp site.
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