The challenge was to rebrand SCIenergy as an innovative energy infrastructure and management company.
Collaborated with SCIenergy client and Eastwick creative team, as well as with Web partner Noble Studios and created fresh visual identity including a new logo, color palette, and website. Provided high-level creative direction for Noble Studio's Web team, managed relationship between the client and Noble, and Eastwick teams, and contributed hands-on logo designs and color options.
The Eastwick creative team developed a beautiful branding mark that depicts how SCIenergy helps companies harness energy and financial resources to make energy efficiency a reality. In addition, the Eastwick communications team overhauled the website content and worked with Noble Studios to redesign and build a modern and visually crisp site.
